Neymar Jr.’s strong performance on the field and his laid-back, charismatic demeanor off the field have also caught the attention of the advertising industry throughout his career. On Thursday (7), the forward celebrated 10 years as a professional soccer player, and NR Sports—the company that exclusively handles the player’s image management—is launching a special microsite: www.neymarjr10.com

From his very first steps in soccer, the player has also shown a knack for attracting media attention. Thanks to his authentic demeanor, many companies are interested in associating their brands with the positive image the athlete projects. Currently, NR Sports has more than 30 prestigious national and international partners.

In early 2019, KPMG, one of the world’s largest auditing firms, released a study naming Neymar Jr. as the most valuable player on the planet. In the “dream team” highlighted by the company, the Brazilian is valued at 229 million euros.

Neymar Jr.'s prominence on the field, winning titles and awards year after year, also makes him an inspiration for the creation of new products across a wide range of industries.

The special microsite set to launch this week looks back on the forward’s career and how he solidified his place in the sport. The management plan developed by NR Sports was also instrumental in helping the player establish himself off the field. For this reason, the page will feature exclusive multimedia content, as well as videos with testimonials from more than 30 people who have been—and continue to be—part of the athlete’s life.

At 27 years old, Neymar Jr. has been a standout wherever he’s played—from his early days at Santos FC (BRA), through his successful stint at Barcelona (ESP), to his standout performances at Paris Saint-Germain (FRA) and with the Brazilian national team. He has played in 598 games, scored 378 goals, recorded 212 assists, and won 35 titles, in addition to dozens of individual awards.