NR Sports Signs Partnership with Yili; Neymar Jr. to Serve as Brand Ambassador for Chinese Dairy Company
Brazilian star is part of the "dream team" at Asia's leading dairy company
NR Sports has entered into a partnership with the Chinese dairy company Yili. Neymar Jr. will serve as the brand ambassador for marketing campaigns throughout China. The agreement was signed in October 2022 and will be valid for one year. The company’s goal is to use the athlete’s image to promote the brand and its product line. The announcement of the partnership and related publicity began in November of this year.
As captain of the Brazilian national team, Neymar Jr. is now part of Yili’s “dream team.” The company is investing in high-performance athletes, reinforcing its brand value and its commitment to health and sports as a means of improving quality of life. In addition to sponsoring athletes, Yili has maintained a 17-year agreement with the Olympic Games and partnerships with the CBA League and the Asian Cup.
The company is one of the five largest companies in the global dairy industry and the number one in the Asian dairy industry. Yili, which now has Neymar Jr. as its brand ambassador in China, is recognized for providing high-quality dairy products that support a healthy lifestyle for consumers around the world.
Just as in the life of the Brazilian soccer star, Yili has always taken sports as its starting point, and the formation of the “dream team” reinforces the company’s understanding of soccer and its commitment to people’s health and well-being.
// ENGLISH VERSION
NR Sports has partnered with Yili, and Neymar Jr. will serve as the Chinese dairy brand’s ambassador
The Brazilian ace is part of a dream team from Asia's number one dairy company
NR Sports has partnered with a Chinese dairy company called Yili. Neymar Jr. will serve as the brand’s ambassador for marketing initiatives throughout China. The deal was signed in October 2022 and is valid for one year. The company’s goal is to use the athlete’s image to promote the brand and its product line. The partnership was announced and publicized beginning in November of this year.
Neymar Jr., captain of the Brazilian National Team, is now part of Yili’s “dream team.” The company is investing in high-performance athletes, reinforcing the brand’s value and its commitment to health and sports as a means of improving quality of life. In addition to sponsoring the athlete, Yili has maintained a 17-year partnership with the Olympic Games, as well as partnerships with the CBA League and the Asian Cup.
The company is one of the five largest global dairy companies and the leader in the Asian dairy industry. Yili, which now has Neymar Jr. as its ambassador in China, is renowned for providing high-quality dairy products, helping consumers around the world lead healthier lives.
Just as in the life of our Brazilian star, Yili has always been rooted in sports; the creation of the “dream team” reinforces the company’s understanding of soccer and its commitment to people’s health and well-being.
