Neymar Jr. is one of the brand ambassadors for Mastercard, a global partner of NR Sports. The athlete has joined forces with several other athletes for a new digital creative campaign themed “Together, anything is possible.”

The idea is to draw the public’s attention to “starting something of inestimable value,” a motto that taps into the universal passion for sports — values inherent in teamwork, sportsmanship, generosity, and inclusion—to show that it takes only a brief moment to connect with people and make a greater impact.

The campaign features seven professional athletes—Lionel Messi, Neymar Jr., Dan Carter, Annan Soranstam, Ana Ivanovic, and Valeri Kamensky—from five of the world’s most popular sports (soccer, rugby, golf, tennis, and soccer). hockey) connecting with one another on social media and using their Mastercard tap-and-go payment products to chase a red ball across continents and cultures to ensure it is returned to its owner.

The spirit of teamwork and generosity demonstrated in a chain of collaboration embodies the essence of “Together, anything is possible.” The goal is to capture the attention of sports fans across a wide range of sports in Europe, the Middle East, Africa, Latin America, and the Asia-Pacific region.

Fans will be able to connect with the sport and the athletes they love in a fun, interactive, and invaluable way through the latest technology trends on social media.

#StartSomethingPriceless: It's as simple as tapping and going—grab a friend and keep the red ball bouncing, because together, anything is possible.