Neymar Jr. Becomes the New PBUG Ambassador
The partnership marks a milestone for the game and promises a variety of activities and exclusive items
São Paulo, July 13, 2022 – A KRAFTON, Inc. has just announced that it has concluded negotiations and that the world-renowned soccer player Neymar Jr. is the newest official ambassador for PUBG: BATTLEGROUNDS.
This partnership promises to be a milestone in the game's history, featuring a variety of exclusive surprises prepared especially for players, as well as exciting events for the public, such as livestreams with major influencers and much more.
For KRAFTON, the formalization of this partnership with NR Sports—the company responsible for managing the star player’s image and career—represents a major achievement and comes at an extremely opportune time—with the World Cup taking place at the end of the year and the transition from PUBG: BATTLEGROUNDS for the free-to-play version. What’s more, Neymar Jr. has been playing PUBG since 2017, so this move is also intended to bring him even closer to the game, as well as to foster a connection between the player and PUBG fans.
“Playing PUBG is amazing. I’m really proud to be part of this new project, and I can’t wait to play on the new map. I hope everyone enjoys it,” said the battle royale’s newest ambassador.
The first event is a livestream scheduled for July 14 at 2:00 p.m. Brasília time, during which Neymar Jr. will play with a Dream Squad made up of influencers Gaulês and Netenho, as well as pro player Sparkingg. The livestream will take place on the Facebook Gaming channel of Neymar Jr. and will include the distribution of codes to the audience, as well as the participation of partners PUBG: BATTLEGROUNDS from all over the world.
Keep an eye on the social media accounts of PUBG: BATTLEGROUNDS and Neymar Jr.'s to stay up to date on the latest news!
For the latest information on PUBG: BATTLEGROUNDS, visit the official website or follow the game on social media at Twitter, Instagram, Facebook and YouTube.
About NR Sports
NR Sports is a company specializing in image management that works exclusively with athletes Neymar Jr. and Thiago Braz. It was founded in 2006 by Neymar da Silva Santos and Nadine Gonçalves, the player’s parents, who at the time recognized the need for professional image management, given the fascination the young boy inspired in the world of soccer and the advertising industry. For more information about NR Sports, visit the official website.
About KRAFTON, Inc.
KRAFTON, Inc. is a group of independent game development studios dedicated to creating innovative and engaging experiences around the world. The company currently comprises PUBG Studio, Striking Distance Studios, Bluehole Studio, RisingWings, and Dreamotion, each with its own area of expertise. It is responsible for several entertainment properties, including PUBG: BATTLEGROUNDS, NEW STATE MOBILE, ELYON, and TERA. With a focus on technology, KRAFTON seeks to expand its business areas beyond gaming into multimedia entertainment and deep learning. For more information about KRAFTON, visit the official website.
KRAFTON, INC. NAMES NEYMAR JR. AS ITS LATEST OFFICIAL PUBG: BATTLEGROUNDS AMBASSADOR
This partnership marks a milestone for the game and promises a variety of activities and exclusive items
SANTA MONICA, CALIF. – July 14, 2022 – KRAFTON, Inc. has just announced that it has concluded negotiations and that world-renowned soccer player Neymar Jr. is the newest official ambassador for PUBG: BATTLEGROUNDS.
This partnership promises to be a milestone in the history of the game, offering several exclusive surprises prepared especially for the player [NEYMAR], as well as exciting public events such as livestreams featuring popular influencers and much more.
For KRAFTON, the signing of this partnership with NR Sports—the company responsible for managing the star player’s image and career—represents a major achievement and comes at an extremely opportune moment: the World Cup at the end of the year and the transition from PUBG: BATTLEGROUNDS to the free-to-play model. What’s more, Neymar Jr. has been playing PUBG since 2017, so this move is also intended to bring him closer to the game, as well as to foster a sense of connection between the player and PUBG fans.
“Playing PUBG is amazing. I’m very proud to be part of this new project, and I can’t wait to play on the new map. I hope you all like it,” said the battle royale’s newest ambassador.
The first event is a livestream scheduled for July 14 at 2 p.m. BRT, during which Neymar Jr. will play with a Dream Squad made up of influencers Gaulês and Netenho, as well as pro player Sparkingg. The live event will take place on Neymar Jr.'s Facebook Gaming channel. and will include the distribution of a code to the audience, in addition to the participation of PUBG: BATTLEGROUNDS partners from around the world.
Keep an eye on PUBG: BATTLEGROUNDS and Neymar Jr.'s social media to stay up to date with the latest news!
For the latest information on PUBG: BATTLEGROUNDS, Please visit https://na.battlegrounds.pubg.com/ or follow us on social media (Twitter / Instagram / Facebook / TikTok). For assets, please visit the KRAFTON Press Site.
About NR Sports
NR Sports is a company specializing in image management, with exclusive representation of athletes Neymar Jr. and Thiago Braz. It was founded in 2006 by Neymar da Silva Santos and Nadine Gonçalves, the player’s parents, who at the time recognized the need for professional image management, given the young boy’s fascination with the world of soccer and the professional advertising market. For more information about NR Sports, visit the official website.
About KRAFTON, Inc.
KRAFTON, Inc. is a collective of independent game development studios that have come together to create innovative and engaging entertainment experiences for gamers around the world. The company consists of PUBG Studios, Bluehole Studio, Striking Distance Studios, RisingWings, Dreamotion, Unknown Worlds, and 5minlab, each with its own unique expertise.
KRAFTON is responsible for premier entertainment properties, including PUBG: BATTLEGROUNDS, NEW STATE MOBILE, The Callisto Protocol, TERA, and ELYON. As a technology-driven company with world-class capabilities, KRAFTON seeks to expand its business beyond games into multimedia entertainment and deep learning. For more information about KRAFTON, please visit https://www.krafton.com.
